Speed up import research and stay ahead of issues. Clear customs the first time, every time.






Speed up import research and stay ahead of issues. Clear customs the first time, every time.
Most tools force you into their process. Tru molds to yours. You stay in control.
Run a full suite of compliance checks for 10 or 10,000 products with the click of a button.
Tariffs that are always up to date based on the latest CBP guidance.
Detailed PGA information for any product, easy enough for anyone to understand.
US import expertise is one of the most critical skill sets in the world right now. Customs brokerages possess most of that knowledge, but much of it gets stuck in the weeds. Tru compresses the time needed on transactional work so that brokers can focus their efforts where they're needed most.
Tru makes deep-cleaning product data feasible and lets you unlock real value: lower duty rates, better supply chain strategy, and faster customs clearance with less administrative burden.
Find invalid, outdated, or mismatched HTS codes
Catch vague descriptions before they hit CBP
Calculate the correct 99s with the latest CBP guidance
Determine FDA disclaimability instantly

“I’m pretty careful about how I associate with tech, specifically because I’ve worked with the big players in the space. It’s rare that I review a product and immediately think, you get it from the operator’s point of view.”
Michelle Frennier, LCB, CCS, CUSECO
Owner, Evolution Trade Solutions, LLC

9403.10.0020
Other furniture and parts thereof; Metal furniture of a kind used in offices; Filing cabinets
Line 1
9903.03.01
Section 122 - Base Duty
9403.10.0020
General
Line 2 — Aluminum
9903.03.06
Section 122 - 232/Strategic products exemption
9903.85.08
232 Aluminum Derivatives (non-Ch 76) - on Al Value
9403.10.0020
General
Line 3 — Steel
9903.03.06
Section 122 - 232/Strategic products exemption
9903.81.91
232 Steel Derivatives (non-Ch 73) - on Steel Value
9403.10.0020
General
Drop in your HTS code and get back 99s by entry line with duty rates.

Make sure your HTS codes are valid, up to date, and match your product descriptions. One code or thousands at once.

Product Description
Shampoo
Country of Origin
China
HTS
3305.10.0000
232 Materials
Aluminum, Steel
Warnings
Section 232 Materials: Aluminum, Steel
FDA-FD2-COS — FDA filing required for cosmetics
FWS-FW1
AMS-AM7-OR — Organic certification may be required
Get HTS codes, 99s, PGAs, 232 materials, AD/CVD applicability, and more from just a description and country of origin.
Review new customer databases in minutes, not hours.
Achieve full compliance before shipments leave origin.
“What we can do in a few minutes now would have taken us well over an hour.”
Corie Koropatnicki, LCB, CCS
Director US Client Services, GHY

Customer File
acme-products-2026.csv
847 products · 2.4 MB
Full coverage compliance
No more spot checking entries. Cover every datapoint on every entry to ensure full compliance.
Less writing, more building
Automate tedious tasks to accomplish more with the same resources.
Offer white glove service
Less time in the weeds means more time with clients.
The solution isn't more pieces of software.
It's a better workflow that replaces several.
After we switched to Tru, it has been a game changer. There are no customs rejections whatsoever.
Shravan Pedula
Head of Operations at Canadian 3PL Stallion Express
Customs Brokers margins are too thin to innovate
LCBs are doing more work than ever before and getting paid as if it were still 2022.
Last-minute entry prep leads to CF-29s
Leaving corrections until the point of entry is like begging CBP for an audit.
Clean master data is critical
Importers have avoided this issue for too long. The formal entry environment demands their attention.
“Pulling the new 99s when tariffs change is fantastic. Tru has definitely reduced the amount of manual work.”
Sarah Marcotte, CCS, CTCS, US CCS
CARM & Special Projects Manager, GHY

Company updates, product news, and what's happening in the world of trade straight to your inbox.
— Robert M., Licensed Customs Broker
Tru Identity, Inc. (“Tru Identity”, “Tru”, “We”, “Us”, or “Our”) provides a risk analysis platform (“Tru Services” or the “Services”) for brands and shippers to build and maintain compliant supply chains.
©2026 Tru Identity, Inc. All rights reserved.