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CBP Selects Tru Identity

Resource·Jun 3, 2026

The Definitive Guide to Using AI in Customs Brokerage

By Tru Identity

The landscape for customs brokers has shifted. More CF-28s, more audit exposure, and more AI vendors pitching solutions that weren't built for licensed compliance work. This guide cuts through the noise with a vendor evaluation scorecard, a breakdown of where AI earns its place in the brokerage workflow, and a clear line between tools worth deploying and ones that put your license at risk.

What you'll learn ...

  • Compliance only goes one way. Trade remedies, de minimis elimination, and rising enforcement have permanently raised the bar for every brokerage.
  • Not all AI is built for this work. General-purpose tools produce plausible answers. Trade-specific AI produces determinations you can defend under a CBP audit.
  • Five workflow stages, mapped. From client onboarding through post-entry audit, the guide shows exactly where AI adds accuracy and where humans stay in control.
  • Six red flags to end the demo early. No confidence scoring, no audit trail, no trade expertise on the team: any one of these is a reason to walk.
  • HQ Ruling H350722, explained. CBP's January 2026 ruling confirmed that AI cannot conduct customs business independently. The guide shows what that means in practice.

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